About Forcefield

Our Story

Forcefield mission

About Us

ForceField sneaker cleaners and protectors are created by an accomplished team of shoe care experts. Our formulas are powerful enough to cut through stains, yet gentle enough for the finest materials. It doesn’t matter if you have a closet full of Air Jordans or a fresh pair of back to school kicks, our goal is to keep you and your shoes looking your best.


You can currently find ForceField in over 2,500 doors world-wide. Our flagship retailers include Finish Line, Foot Locker and Foot Locker EU. We are expanding into new doors daily and constantly researching new and innovative products to help keep your sneakers clean and protected from dirt and grime.


It’s not rocket science. Or is it? Our research and development team are what make our products unique and superior. The protector spray is the only spray on the market containing UV protection, which keeps all white sneakers from turning yellow and colors from fading in the sun. Countless hours of usability testing go into each and every one of our products to make sure we are providing the best of the best when it comes to premium sneaker care.


Get to know those who use and trust ForceField as their preferred premium sneaker cleaning brand.